MSc Management with Streams

1 BPP University School of Business and Technology
MSc LBO Academic Year 2019 – 2020 Coursework
MSc Management with Streams
Leading Business Organisations
Student Guidelines
Coursework Assessment Brief
Submission deadline: 28th April 2020 by 23.59
Submission mode: Turnitin online access
2 BPP University School of Business and Technology
MSc LBO Academic Year 2019 – 2020 Coursework
1. General Assessment Guidance

Your summative assessment for this module is made up of this Coursework submission which
accounts for 100% of the marks
The deadline for submission is 28th April 2020 by 23.59. Please note late submissions will not
be marked.
You are required to submit all elements of your assessment via Turnitin online access. Only
submissions made via the specified mode will be accepted and hard copies or any other digital
form of submissions (like via email or pen drive etc.) will not be accepted.
For the written coursework, the submission word limit is 3,500 words. You must comply with the

word count guidelines. You may submit LESS than 3,500 words but not more. Word Count
guidelines can be found on your programme home page and the coursework submission page.

Do not put your name or contact details anywhere on your submission. You should only put
your student registration number (SRN) which will ensure your submission is recognised in the
marking process.
A total of 100 marks are available for this module assessment, and you are required to achieve
minimum 50% to pass this module.
You are required to use only Harvard Referencing System in your submission. Any content which

is already published by other author(s) and is not referenced will be considered as a case of
You can find further information on Harvard Referencing in the online library on the VLE. You can
use the following link to access this information:
 BPP University has a strict policy regarding authenticity of assessments. In proven instances of
plagiarism or collusion, severe punishment will be imposed on offenders. You are advised to
read the rules and regulations regarding plagiarism and collusion in the GARs and MOPP which
are available on VLE in the Academic registry section.

You should include a completed copy of the Assignment Cover sheet. Any submission without
this completed Assignment Cover sheet may be considered invalid and not marked.

3 BPP University School of Business and Technology
MSc LBO Academic Year 2019 – 2020 Coursework
2. Assessment Brief
This assessment is in two parts.
2.1. Part 1 – Reflection on Leadership for Aspiring Leaders 1000 words (30 Marks)
You are required to reflect on the following questions and then to produce short answers for each of
the sub-questions together with four Powerpoint slides using the format provided within the
proforma document.

Specifically you need to answer the following questions by providing short
1. Why is a systematic
understanding of leadership
theories and organisations
beneficial for aspiring
5 marks
a. What are the two fundamental questions that leaders need to ask
b. What are the two key aspects of leadership?
c. What is a leadership theory (style)?
d. Name two very different leadership styles that are appropriate for the
current volatile, uncertain, complex and ambiguous (VUCA) business
e. Why do aspiring leaders need an in-depth understanding of a range of
leadership styles?
(1 mark per question)
2. Why is an ability to evaluate
the contribution that
individuals, leaders and
stakeholders make in
creating and executing the
mission and vision of an
organisation important for
aspiring leaders?
5 marks
a. What is an organisational mission and vision?
b. What contribution do individuals typically make in executing the
mission and vision?
c. What contribution do leaders typically make in executing the mission
and vision?
d. What contribution do stakeholders typically make in executing the
mission and vision?
e. Why do aspiring leaders need to be able to evaluate the contributions
of the above?
(1 mark per question)
3. Why is an ability to apply
appropriate leadership
strategies (including change
management) in order to
maximise organisational
potential in a variety of
different business contexts
important for aspiring
5 marks
a. What is a leadership strategy?
b. What is change leadership?
c. What is organisational potential?
d. What is a business context?
e. Why do aspiring leaders need to understand a broad range of
leadership strategies that can be applied in in a variety of different
business contexts?
(1 mark per question)

4 BPP University School of Business and Technology
MSc LBO Academic Year 2019 – 2020 Coursework

4. Why is an ability to critically
evaluate a range of
motivational) theories
(employee engagement)
within a specific
organisational context
important for aspiring
5 marks
a. What is a motivation theory?
b. What are the two categories of motivational theories?
c. What is the contemporary term for employee motivation?
d. What is the ‘appreciative inquiry technique’?
e. Why do aspiring leaders need to be able to critically evaluate a range
of motivational theories within a specific organisational context?
(1 mark per question)
5. Complete the ‘Potential
Leadership Style’
Questionnaire and present
the following on the
PowerPoint presentation
slides provided:
10 marks
a. How would you define your potential leadership style? (2 marks)
b. What are your key strengths? (2 marks)
c. What are your key challenges? (2 marks)
d. What personal development do you need to undertake in order to
develop your leadership ability? (4 marks)
(Marks as indicated above)

You MUST use relevant concepts, models and/or theories of contemporary leadership to justify
your answers.
5 BPP University School of Business and Technology
MSc LBO Academic Year 2019 – 2020 Coursework
2.2 Part 2 – Management Report based on a critical evaluation of the President & Chief
Executive Officer of Starbuck’s Leadership Style 2500 Words (60 Marks)
You are required to prepare a management report based on the following insight into Kevin
Johnson’s current leadership style and the business context in which he is currently operating.

Kevin Johnson’s Leadership Style
Kevin Johnson is president and chief executive officer (CEO) for Starbucks. A passionate servant
leader he proudly carries on Starbucks legacy of human connection, driving the company’s core
strategies for growth and being of service to the more than 330,000 partners who wear the green
apron around the world.
He graduated from New Mexico State University with a bachelor’s degree in Business
Administration. His career spans more than thirty years, scaling global businesses, including
sixteen years at Microsoft and five years as CEO of Junipexteenr Networks. In 2008, he was
appointed to the National Security Telecommunication Advisory Committee where he served
presidents George W Bush and Barack Obama. His commitment to innovation and following his
heart extends beyond the world of business. He was a founding board member of NPower, an
organization that provides nonprofits with access to technology and the skills needed to fulfill
their social missions. He is also involved with Catalyst (a leading nonprofit focused on expanding
opportunities for women in business) and supports Youth Eastside Services, one of the largest
providers of youth and family counseling in the Seattle area.
Johnson joined Starbucks in 2009 serving on the company’s board of directors during a period of
record-setting transformation and growth. He was appointed President and Chief Executive
Officer in April 2017 succeeding Howard Schultz the man credited with creating Starbucks’s global
brand. He is currently responsible for leading the global operating businesses as well as core
support functions such as marketing, human resources, technology and mobile and digital

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