Leadership and teamwork __/10 marks | Central purpose or argument is not clearly identified. The analysis is vague or not evident. The reader is confused or may be misinformed. Content is not sound. The reader gains few or no insights. | Content is sound and key concepts are present but not particularly developed. Some supporting evidence is present but usually of a generalised nature. The reader gains few insights. | General content and information do support a central purpose or argument at times, but the analysis is basic or general. Supporting evidence is present for most assertions. The reader gains some insight. | The information provides competent support for a central purpose or argument and displays evidence of a basic analysis of a significant topic. Well-presented and argued; ideas are detailed, developed and supported with evidence and details, mostly specific. The reader gains many useful insights. | A balanced presentation of relevant and legitimate information that clearly supports a central purpose or argument and shows a thoughtful, in-depth analysis of a significant topic. Ideas are detailed, well developed, supported with specific evidence and facts, as well as examples and specific details. The reader gains important insights. |
Financial resource utilisation __/10 marks | Central purpose or argument is not clearly identified. The analysis is vague or not evident. The reader is confused or may be misinformed. Content is not sound. The reader gains few or no insights. | Content is sound and key concepts are present but not particularly developed. Some supporting evidence is present but usually of a generalised nature. The reader gains few insights. | General content and information do support a central purpose or argument at times, but the analysis is basic or general. Supporting evidence is present for most assertions. The reader gains some insight. | The information provides competent support for a central purpose or argument and displays evidence of a basic analysis of a significant topic. Well-presented and argued; ideas are detailed, developed and supported with evidence and details, mostly specific. The reader gains many useful insights. | A balanced presentation of relevant and legitimate information that clearly supports a central purpose or argument and shows a thoughtful, in-depth analysis of a significant topic. Ideas are detailed, well developed, supported with specific evidence and facts, as well as examples and specific details. The reader gains important insights. |
Attitude to and utilisation of technology __/10 marks | Central purpose or argument is not clearly identified. The analysis is vague or not evident. The reader is confused or may be misinformed. Content is not sound. The reader gains few or no insights. | Content is sound and key concepts are present but not particularly developed. Some supporting evidence is present but usually of a generalised nature. The reader gains few insights. | General content and information do support a central purpose or argument at times, but the analysis is basic or general. Supporting evidence is present for most assertions. The reader gains some insight. | The information provides competent support for a central purpose or argument and displays evidence of a basic analysis of a significant topic. Well-presented and argued; ideas are detailed, developed and supported with evidence and details, mostly specific. The reader gains many useful insights. | A balanced presentation of relevant and legitimate information that clearly supports a central purpose or argument and shows a thoughtful, in-depth analysis of a significant topic. Ideas are detailed, well developed, supported with specific evidence and facts, as well as examples and specific details. The reader gains important insights. |
Recommendations for improvements __/20 marks | Recommendations missing. | Recommendations very general in nature – the client would not be able to implement them without doing further analysis. | Recommendations are given in a way that they could be implemented but no justification is given or benefits explained to the client. | Recommendations are logical and feasible—timelines and justifications for these are provided. | Recommendations are concise and well-justified and could easily be implemented. Timelines and responsibilities are proposed to the client organisation. |